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How to connect Return Prime with Klaviyo
How to connect Return Prime with Klaviyo
Wonder Women avatar
Written by Wonder Women
Updated over a week ago

Integrating Return Prime with Klaviyo allows for the seamless transfer of return-related events to Klaviyo, enabling targeted and effective marketing efforts. This integration ensures that customers receive timely and personalised notifications about their return/exchange status, enhancing their overall experience. This not only keeps customers engaged but also helps in re-engaging customers who have made returns/exchanges, fostering loyalty and encouraging repeat purchases.

To integrate Klaviyo with Return Prime, follow the steps below:

  1. Open your Klaviyo dashboard and go to the Settings section.

  2. On the Settings menu, go to Account > API keys > Create Private API Key.


3. Add a suitable name in the Private API key name section > Click on Full Access Key > Create.



4. Copy the Private API key generated and move to Return Prime Dashboard.



5. On the Return Prime Dashboard, Move to Settings > Integrations > Klaviyo > Activate and paste the Private API keys copied earlier from Klaviyo and click on save.

The integration with Return Prime and Klaviyo is now live!

NOTE - You must first perform the required actions in Return Prime. This includes initiating and processing returns/exchanges through the Return Prime dashboard. Once these actions are completed, the events will be automatically sent to Klaviyo and will only then be visible in your dashboard for further marketing and analysis purposes. Please ensure all necessary return/exchange steps are completed in Return Prime to fully leverage the integration with Klaviyo.


Events

You can use the following events on Klaviyo given below:

EVENT

DESCRIPTION

New request created on Return Prime

Occurs when a new request is created.

Request approved on Return Prime

Occurs when a request is approved.

Request marked as inspected on Return Prime

Occurs when a new request is marked as inspected on Return Prime

Request refunded on Return Prime

Occurs when a new request is refunded.

Request rejected on Return Prime

Occurs when a new request is rejected.

Request marked as received on Return Prime

Occurs when a request is marked as received on Return Prime.


Now that your setup is complete, get ready to elevate your marketing strategy! Our step-by-step guide will show you how to create impactful flows and segments in Klaviyo using Return Prime events, driving powerful customer engagement and satisfaction!

Create a flow using Klaviyo-

Once you have integrated Return Prime with Klaviyo, follow the steps below to create an automated flow on Klaviyo:

  1. Open the Klaviyo dashboard and go to the Flows > Create Flow > Build your own, add relevant names to the flow, add tags if necessary and click on Create Flow.

  2. Once done,, on the left side bar, click on Your metrics > API and choose the relevant Return Prime event as a trigger.


  3. Adding Trigger Filters - Once done, add relevant trigger filters for you to easily bifurcate between return and exchange requests and much more. Click on add in the trigger filter section and choose from various event properties pushed along with the events. You can also add other trigger/ profile filters based on your use case and click on save.


  4. Choose your channels and add text variables - Once your trigger is configured, drag and drop your relevant channel from the left side bar through which you want to inform your customers. Use the https://help.klaviyo.com/hc/en-us/articles/115002779071 document for adding dynamic variables to your emails/messages based on the event and the relevant use case.

  5. Review your content and click on Review and turn on, check all relevant details and launch the flow.


Create a segment using Klaviyo-

Return Prime events in Klaviyo can be used to create segments by leveraging return-related data to group customers based on their return/exchange behaviours. This allows for highly targeted marketing campaigns tailored to specific customer needs and preferences.

Follow the steps below to create a new segment:

  1. On the Klaviyo dashboard, go to Audience > Lists and Segments > Create New > Create Segment.

  2. In the Segment Name field, name your segment for ease of tracking later on the dashboard.

  3. In Segment Criteria dropdown,

    1. Select What someone has done/not done

    2. Pick a Return Prime event as per requirement to filter your audience.

    3. Choose the remaining Segment Criteria as per your need.

  4. Click on Create Segment

All the contacts/profiles that fall under this category would now populate in the total audience in the segment made.

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